Imagine a world where consumer behavior is managed online. Multi-purpose bar codes become a replacement for your mobile calender and to do list as everything is simply scanned in, all actions embedded into one universal system. This sounds like a crazy conspiracy theory but we aren’t so far off from, at the very least, a [...]

Everyday interaction in the new decade is becoming increasingly “connected,” meaning some people can’t make even a simple bowel movement without alerting the Twitterverse or uploading a Twitpic to let the world know.  Foursquare is the newest technology to recently catch its big break.  Now, anytime a person decides to go somewhere, they can compete [...]

Traditional public relations has always been sponsored, just not paid. If a company wanted to share a new product or event they sent out press releases and crossed their fingers that a journalist would cover their story.
Social media outlets like Twitter and blogs are increasingly used as ways to promote a brand. In the age [...]

The West Coast has ignited the media circuit once again with a series of growing concerns.  No it’s not medicinal marijuana.  No, California did not break off into the Pacific Ocean. But they are suffering from quite the predicament.  They are overrun with…Chihuahuas.

It could all be blamed on the Taco Bell mascot, Gidget, who encouraged [...]