With the average barnyard animal spending 2.8 hours online daily, according to a new report from Forrester Research, Elasticity has been looking to expand it’s animal offering.
Indeed, that is why we hired noted social media panda bear Peter Panda – who invented the phrase “social media” in 2004 — as Elasticity’s director of social media [...]
We were all waiting with baited breath, and then it finally came. The annual meeting of the Association for Psychological Science. There’s really nothing quite like it: Harold McGee’s thoughts during “Spicing Up Psychological Science,” or Steven B. Most discussing “Uncovering Mechanisms of Emotion-Cognition Interactions.”
Must See baby!
But seriously, there was one item discussed at the [...]
I normally prefer to write on subjects such as marketing, social media, mustaches, public relations, Mr. T, and delicious unicorn meat. Today, however, I write about something altogether different.
My wife and I have had the good fortune of moving around quite a bit during our 17-year relationship. I say good fortune because it’s enabled me [...]
Oh, you said viRAL and not viRUS.
So much of social media seems to be aimlessly promoting brands that consumers, I think, are growing weary of a promotion without strategy. Facebook, clearly, has become a ghetto of promotions gone wrong.